Strategy/Design/Creative

A LITTLE ABOUT ME

I’ve always considered myself a “yes” person. I pride myself in saying yes to risks, chances and adventures of any kind. I passionately believe that embracing new opportunities is one of the best ways to learn and grow both personally and professionally. When I realized that my architecture degree didn’t truly inspire me, I created an opportunity for myself in digital design and web development.

 

I am completely engrossed with the idea of making complex ideas come to life with good design and usability. When I’m not working, I’m exploring the beautiful landscape of Colorado and hanging out with my beloved cat, Fish, and dog, Odie. I am a planner, designer and user of the digital world, and I look forward to any chance I get to dive in deeper.

 

SOME OF WHAT I'VE DONE

RESUME

EXPERIENCE

Marketing Coordinator, Bay Product Development , March 2015-January 2016

Managed and designed all aspects of marketing engagement including development of a communication and promotional strategy including e-blasts, improved web presence, and new customer outreach. Successfully managed a complete redesign of the Bay Product website, increased site traffic by 35% in six months. Analyzed web data using Google Analytics to measure and evaluate website performance. Implemented and directed all search engine optimization (SEO) and search engine marketing (SEM) programs.

Graphic Designer, AIESEC Global - November 2014 - February 2015

Designed print literature, web advertisements, and a 60 page event guide for a the largest career fair in Iceland.

Graphic Designer, Moe's Original BBQ  - Fall 2014-present

Responsible for special event marketing and graphic design. Redesigned menus that were adopted at multiple franchise locations.

Supported marketing and sales executives to create web and print promotional campaigns. Was an integral part of the January 2016 new website roll out, and naming and logo design of the SolidFit web application.

Marketing Assistant, Wm. W. Meyer & Sons , October 2015-Present

EDUCATION

Bachelors of Environmental Design, University of Colorado-Boulder - May 2014

Emphasis in Design Studies

Certificate in Digital Media

Certificate in Applied Business

PROFICIENCIES

Expert in Adobe Creative Suite Programs

HTML5 and CSS

UI/UX Design Experience

Drupal and Wordpress

AutoCAD

Rhino 3D programming

Advanced photography skills

Advanced writing ability

Strong teamwork and interpersonal skills

Excellent organizational and time management skills

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SAY HI!

emmcpike@gmail.com

224.622.4755

© Erin McPike 2016